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Alex Iwanoff
Apr 304 min read
Noseless villains: when SFX meets VFX
Erasing a nose is no easy endeavor. Discover how they created four iconic villains.
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Alex Iwanoff
Apr 234 min read
To AI or not to AI?
Recent controversies around the use of AI in filmmaking. Where is the limit?
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Alex Iwanoff
Apr 164 min read
We tested various AI music generators
Whether you're a filmmaker or a musician, these are a few tools you can play with, right now.
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Alex Iwanoff
Apr 93 min read
"Dune: Part Two": how they did it?
In the past, attempts to bring the story of Dune, by Frank Herbert, to the big screen were made, but without success. Jodorowsky, in the...
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Alex Iwanoff
Feb 275 min read
Sora, are we fu**?
OpenAI made headlines again, this time with their new tool, Sora. A new text-to-video generator, that has created both excitement and...
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Alex Iwanoff
Feb 63 min read
5 Must-Watch film documentaries!
To make a film, an incredible variety of talents and a diverse range of artists are needed. Behind-the-scenes footage often highlights...
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Alex Iwanoff
Feb 13 min read
What is... a previs?
Visualize your scenes in advance with previs and find out other advantages!
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Alex Iwanoff
Jan 243 min read
Oscars 2024: VFX Nominees
Everyone's talking about it. The 96th Oscars ceremony, set for March 10, 2024, has unveiled its nominations. But who are the nominees in...
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Alex Iwanoff
Oct 25, 20233 min read
Popcorn & Chills: Our 2023 Horror movie selection
As the nights stretch out and leaves take on a reddish hue, it becomes the ideal moment to curl up under a blanket and delve into some...
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Alex Iwanoff
Oct 12, 20233 min read
Virtual Production: 5 Key Elements to Understand
Everyone's talking about it. Since "The Mandalorian" series, virtual production has been used in many projects, including blockbusters...
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Alex Iwanoff
Oct 5, 20232 min read
What happens if the director is a CGI artist?
Across diverse visual mediums—be it films, ads or music videos— visual effects have firmly anchored themselves as an integral element of...
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Alex Iwanoff
Aug 29, 20232 min read
Fantastic creatures in ads
Cinema is not the only realm where fantastic tales unfold. Be it chilling horrors or mythical entities, the ad world too has a knack for...
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Alex Iwanoff
Aug 17, 20232 min read
Brands that dared to use AI
Whether it's for laughs, to prove that we're not yet (completely) outdated, or to integrate it into a workflow to produce a unique...
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Alex Iwanoff
Jul 24, 20233 min read
Top 6 Halloween ads
There is only 100 days until Halloween! Get ready and draw inspiration for your next campaign with these ads.
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Alex Iwanoff
Jul 20, 20233 min read
VFX or CGI?
VFX, CGI and even SFX! What is the difference? In an effort to shed some light on the topic, we explained the difference.
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Alex Iwanoff
Jul 13, 20233 min read
The Oppenheimer “zero CGI” controversy
In the last decade, the VFX industry has been under siege and is in a reputation crisis, despite being an essential part of cinematic...
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Alex Iwanoff
Jul 11, 20235 min read
We tested various AI video generators, so you don’t have to!
We tested various AI video generators, so you don’t have to! Here's our top 5!
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Alex Iwanoff
Jun 29, 20233 min read
Did you know that one of the first pioneers of cinema was a woman?
Discover Alice Guy, one of the pioneers of early cinema, forgotten by history
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Alex Iwanoff
Jun 23, 20235 min read
Backlash for Marvel’s new series opening credits made with AI
We traveled back in time to understand how art constantly evolves, up until AI generators.
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Alex Iwanoff
Jun 21, 20233 min read
Bringing nightmares to life with AI
The other day, Joe had the strangest dream; he found himself in an elevator, and when the doors opened, he was met with an odd trio: a...
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Alex Iwanoff
Jun 16, 20235 min read
Pandora's last fight
It looked like the coin moved in slow motion. Sarah was holding her breath. Her life depended on it. Both her eyes and her opponents were...
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Alex Iwanoff
Jun 9, 20235 min read
An unexpected friend
There it was—one star. A tiny, intangible little star, that carried so much meaning in everyone's life. It could determine the rise or...
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Alex Iwanoff
May 2, 20232 min read
Exploring Luma AI: Recreating 3D Worlds with a Smartphone
Luma AI, developed by Luma Labs, is a cutting-edge technology that focuses on creating realistic 3D images from both photographs and...
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Alex Iwanoff
Apr 25, 20232 min read
An AI tool that integrates CG characters into live-action
We recently had the privilege of being beta testers for Wonder Dynamics' "Wonder Studio". Wonder Dynamics is an AI tool that integrates...
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